Sitecore enhances Experience Manager (XM) Cloud Platform with generative AI, component capabilities
In just a matter of months, generative AI (GAI) has upended many job roles. And perhaps no role has been more immediately affected than that of the marketer. ChatGPT, arguably the best-known GAI platform, was introduced in November 2022. By March, a survey had found that three-quarters (74%) of U.S. marketers were already investing in…