What fuels Soltour’s strategy of digitalization and innovation

Last year, Spain’s tourism sector, its economic growth engine, reached historical levels, contributing nearly €187 billion (about $195 billion) to its GDP thanks in part to the fruits of digitalization. Technology, says Soltour CIO Miguel Abril, has taken on a fundamental role, transforming not only the customer experience through personalization and operational efficiency, but also the way in…

Transforming Service Management with ESM

In many organizations, the principles of IT Service Management (ITSM) have transformed how IT departments handle requests, manage resources and improve efficiency despite budget and resource challenges. But why stop at IT? The rise of digital transformation has necessitated a new service management approach. Enterprise Service Management (ESM) creates a more holistic, enterprise-wide approach to…

6 ways you’re failing at change management

In the digital transformation era, organizational change is constant. It’s up to IT leaders to ensure the changes their digital initiatives bring to business workflows are absorbed and acted upon by the users impacted by them. Too often, however, change management is treated as an afterthought, observes Munir Hafez, senior vice president and CIO at…