I truly believe that there has never been a more exciting time to be in business. The promise of digital transformation is inspiring … and staggering. But when commitments to digital capability development are balanced against basic financial performance objectives, digital transformation initiatives can stall or worse, fail.
A recent HBR article took a closer look at the reasons why many high-profile digital transformation initiatives fail. I believe there are some valuable lessons that can be learned from the digital stumbles experienced by industry giants like GE, Proctor & Gamble, Nike, and Ford that can guide the rest of us down a more direct and thoughtful path towards digital success.
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Source: IT Strategy