Why the ‘experience of things’ lies at the heart of digital transformation

There is a trinity of experiences so intertwined that any lack in one will negatively impact the business as a whole. The employee, customer, and ecosystem are the three experience components that are critical for every business.

Weaknesses or lack in any one of them impacts the others. There is value in the transformational experiences of employees that will impact the customer experience in transformational ways, which in turn are dependent on the transformational experience of the overall ecosystem of partners, suppliers, etc. This is the era of the “experience of things.”

The experience of things

We are witnessing an overall trend toward experiences. If we look at the workplace, with everything that has happened, including the COVID-19 pandemic, we are moving more toward design principles in tech that will be more about how people are actually experiencing work and the technology solutions themselves that they’re using. We’re seeing an evolution with the employee experience initiatives and trending that companies are starting to realize the priority they need to place on employee engagement and how their employees are actually experiencing the workplace. 

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