If the COVID-19 outbreak has taught us anything, it’s that digital channels have become key revenue drivers. Just ask Bank of America, which saw growth for its digital products and services soar over the past 14 months, the bank’s senior executives revealed during a webcast in May.
Craving contactless services, consumers sought to make more payments, deposit more checks, and transfer more funds from computers and smartphones — a shift that played into BofA’s evolving digital strategy.
“Digital became the primary channel for many of our clients over the last year,” says Nikki Katz, BofA’s head of digital design and delivery. “They not only continue to engage in digital, but they engage more deeply and use more and more of our features.”
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Source: News