Daily Archives: August 24, 2021

8 tips for improving customer experience

The vast majority of CIOs are seeing investments in customer experience hold steady or rise, testament to the importance of CX today. Consider the figures from Adobe’s CIO Perspectives Survey 2021: 33% of respondents say investments are up while only 8% are seeing cuts; the rest are level-funded. In the US, an even higher percentage…

Carhartt ups its sales prospects with AI

Count American apparel company Carhartt among those enterprises turning to artificial intelligence for strategic benefit. The company, which has been making workwear and hunting clothing for more than 100 years, recently found the sales efforts of its three go-to-market divisions — each with different distribution channels — to be less coordinated and efficient as they…