The mandate for today’s CIO has changed markedly over the past decade. What was once a predominantly technical role has expanded to include leading most businesses through digital transformation initiatives. For most businesses, improving customer experience (CX) is their top digital initiative, as CX is now the top brand differentiator. To improve CX, however, companies…
Building a business off the back of a platform strategy can be highly effective and very profitable – as the largest tech companies in the world will attest. When a platform strategy based around a 2-sided market works, a virtuous circle of growth can be achieved whereby suppliers are attracted to the service because of…
It’s a travel experience reviled by most: the overbooked flight. When it happens, it can leave customers upset and airline gate agents at wit’s end. But with all the data at airlines’ disposal, couldn’t analytics and automation help alleviate some of this aggravation? That’s what United Airlines asked in 2017, launching an overhaul of its…
‘Digital transformation’ has become embedded into the tech lexicon, as most organizations have moved full throttle into enhancing internal and external business outcomes.
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Read More from This Article: 4 hot digital transformation trends — and 4 going cold
Source: IT Strategy