What is a business analyst? Business analysts are responsible for bridging the gap between IT and the business using data analytics to assess processes, determine requirements and deliver data-driven recommendations and reports to executives and stakeholders. The International Institute of Business Analysis (IIBA), a nonprofit professional association, considers the business analyst “an agent of change,”…
How can you tell the difference between a legitimate email and a phishing attack? Host Steve Ragan shows what an Apple phishing attack looks like, screen by screen, showing the difference between the real and the fake. Read More from This Article: What an Apple phishing attack looks like | Salted Hash Ep 32 …
When Sanjay Shringarpure joined E. & J. Gallo Winery as CIO in 2015, he was curious about the cadence of the business. “I wanted to know what our cycles were for budgeting, sales and production, so that IT could develop a matching rhythm,” he says. He knew that if the company were in harvest mode,…
What is predictive analytics? Predictive analytics is a category of data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling and machine learning. The science of predictive analytics can generate future insights with a significant degree of precision. With the help of sophisticated predictive analytics…
Courting new technologies is a risk for IT leaders, who must wisely allocate finite budgets to hardware, software and services they believe will support business operations. Bad bets can set the company back years and ultimately prove catastrophic for CIOs. This is particularly true in the digital era, as a proliferation of newer technologies such…
CRM products have been around for nearly 30 years, and the SaaS vendors have been selling their CRM wares for nearly two decades. Despite all that experience, powerful myths and misconceptions about CRM still catch customers by surprise. Author’s note: While much of this article’s advice applies to any CRM system, I’ve focused on the…
Reporting from RSA 2018, host Steve Ragan helps dispel the hype and confusion surrounding the dark web, as he talks with Alon Arvatz, co-founder at IntSights.
Read More from This Article: Get a hands-on, inside look at the dark web | Salted Hash Ep 25
Source: News
Boasting a line-up that includes All-Stars Stephen Curry, Kevin Durant and Draymond Green, it’s hard for the Golden State Warriors to improve the product it puts on the basketball court each night. Even so, the organization’s technology team is raising its game, launching chatbots on multiple platforms and experimenting with virtual and augmented reality to…
If the tech gig you were once thrilled to land feels like a dead end, you might be wondering about your next move. Rest assured, you’re not alone. Every IT career will hit a wall at some point, but there are some subtle signs that things aren’t going to get better. A recent survey asked…
When discussing digital transformation, I find it helpful to ground the discussion in a definition. In Forrester’s 2018 Predictions piece, the research and analyst firm offers the following description: digital transformation is “the critical response needed to meet rising customer expectations, deliver individualized experiences at scale, and operate at the speed of the market.” That’s…