Unibet parent company Kindred Group is turning to machine learning to recognise patterns of problem gambling across its suite of betting and casino websites.
Kindred Futures is the group’s innovation wing, tasked with bringing in entrepreneurs and experts on how to “co-create the future of gambling,” according to the organisation’s website. It recently held a working group that brought in academics and figures from the technology industry to discuss how machine learning and AI might be able to help reduce problem gambling.
According to statistics from the Gambling Commission published by NHS Digital in 2012, 62 percent of all people gambled in that year, 0.5 percent of people identified as problem gamblers, and 4.3 percent of people were described as being “at low or moderate risk of developing problems with their gambling”. A combined report is scheduled to be published in spring this year.
Source: News Feed