The rise of the chief experience officer

John Morhous came up through the ranks on the traditional technology track. After graduating Rensselaer Polytechnic Institute with B.S. in information technology, he served in a number of tech-related roles, including director of IT engineering and eventually CIO. In his latest gig, Morhous puts a whole new spin on the trajectory for top IT execs:…

The customer journey map: A new playbook CIOs must master

The digital era has altered C-suite dynamics. Once unlikely collaborators, IT and marketing are partnering closely on new customer-facing technologies, an acknowledgment that both parties must work together to help their companies — and careers — thrive. CIOs are also huddling with CMOs and other business line leaders on “customer journey maps,” critical documents that…

Information technology – what is it good for?

The IT industry is roughly 50 years old. During that period of time it’s experienced many digital transformations. Technology transitions from mainframe computers to client-server architectures to personal PCs and to the Internet, the cloud and the smartphone have been chronicled in depth by many others. We currently find ourselves in another transition involving a…

The new core competencies IT must master

A couple of weeks ago, I had a conversation with Claus Jensen, CTO of CVS Health, about the shifting challenges facing today’s IT organizations. He calls the current state of affairs a triple whammy. “We all know that the environment is changing — the rate of change accelerating. But also, the expectations of large enterprises…

10 IT-business collaboration mistakes to avoid

These days more than ever, collaboration and co-creation with your business peers is key to digital success. Without a harmonious, productive business-IT relationship digital initiatives are more likely to derail. Legacy approaches and outlooks, not to mention ingrained frictions and differing styles, can present challenges for collaboration among business and IT colleagues. Even when sharing…