Martech spending in 2018: What CIOs need to know

Forty-two percent of respondents to CIO’s recent State of the CIO survey say that their marketing department currently has budget specifically earmarked for investments in technology products and services — almost all of them within the next three years. If that figure sounds high to you, it shouldn’t. As David Ginsburg, vice president of marketing…

15 ways to advance your IT career

There’s no user manual for building a long, successful career in IT, but sometimes there seems to be a secret handshake. It’s not always apparent why certain colleagues always move ahead, with access to the latest technology, the biggest budgets, and best projects — while your career seems to be in a holding pattern. Getting…

IDG Contributor Network: The future of CRM

Where is CRM going? What needs to change to extend its value proposition? These are the questions that I posed to members of the #CIOChat and some noted CRM industry experts. Their answers should be relevant to CIOs, CRM implementers, software providers, and even marketing leaders. They collectively provide all involved in CRM with views…

How tech companies are recognizing Pride month

Even though the current presidential administration refuses to recognize it, June is LGBTQ+ Pride month, and tech companies are showing support in various ways. Instagram launched a video series that surprises LGBTQ+ community leaders with the opportunity to interview their role models. Sony has released a special rainbow theme for its PlayStation 4 gaming console.…

10 most difficult IT jobs for employers to fill

The 2018 State of the CIO report finds, after years of discord, IT and business are finally learning how to effectively work together to drive strategic initiatives and accomplish shared goals. To do that, of course, organizations need IT talent — but some roles are harder to fill than others. Jobs related to cutting-edge technology…

6 ways Facebook uses AI

In the world of Facebook, Chief Global Security Officer Nick Lovrien says, “A day is a week, a week is a month, a month is a year.” In other words, development there moves quickly. As a company, Facebook owns Instagram, Oculus, WhatsApp, and hundreds others, buying around 160 businesses just last year. The company’s goal…

CIO Spotlight: Mark Hopkins, Skullcandy, Inc.

Name: Mark Hopkins Company: Skullcandy, Inc. Job title: CIO – my area of responsibility includes IT, Digital and Customer Service Time in current role: 2 years Location: Park City, Utah As CIO at Skullcandy, Mark Hopkins is responsible for worldwide IT, Digital, and Customer Service. His team is constantly adapting to and meeting the challenges of…