IDG Contributor Network: Strategic partnership: A magic bullet for enterprise innovation

Consumer demand is becoming increasingly more complex, and businesses must scale while remaining nimble. But companies can’t “be everything” to their customers. In an effort to cover customer needs, enterprises employ creative innovation strategies, new product development, imaginative digital marketing and even costly qualitative acquisitions. As the need to provide a greater array of services…

IDG Contributor Network: Big business: You, too, can growth hack

Silicon Valley worships the growth-hacking mindset, yet large companies typically stop growing when they’ve hit an inflection point, and these drop offs are inevitable. Growth hacking helps with igniting that growth, rethinking situations, approaching problems with creativity, and liberating companies of stale ideas and methods. But because change is expensive and risky, growth hacking is…

9 key takeaways from SAP TechEd Las Vegas

CTO Juergen Mueller outlined a series of improvements to the company’s software platform at SAP TechEd Las Vegas, the first of three big customer conferences the company will hold in as many months. At the heart of many of these improvements is SAP’s Business Technology Platform, previously known as Digital Platform, a collection of data…